Kreayshawn: As seen by Super Duty Tough Work

You may or may not have come across Kreayshawn, the 21 year old 'cinematographer, editor and rap beast' who's latest music video 'Gucci Gucci' did the blog rounds last week. I must admit at first I wasn't sure what to think. All I saw was an eccentric looking hipster white girl rapping poorly over a stripped down instrumental. Although she looked fly-ish, appeared to be having lots of fun and I recognized a few of the guys from Odd Future in the video, the music did not impress me. It did however intrigue me; as artists such as Lil B and Soulja Boy have shown, nowadays talent and good songs are not necessarily a prerequisite for success. With nearly 1,500,000 hits in just over two weeks, Kreayshawn must be doing something. I'm just not quite sure what. Then I came across this post on SuperDutyToughWork which helped to explain the phenomena which is Kreayshawn. Rumoured to have just signed a $1 million deal with Sony, this won't be the last you hear of the Cali resident.