A while back Nate blogged this about Swedish t-shirt company One of a Tee, and their innovative idea of paying varying amounts of money for design runs based purely on their exclusivity. They've just dropped their new collection and here's the price down.
The above (L-R)
Orange Turquoise - $400 (1 in the world (unless you decide to sell them on ebay of course))
Purple Pink - $200 (1 in each continent)
Yellow Purple - $100 (1 in each country)
Green Blue - $50 (1 in each city)
Red Blue - $25 (1 in a million)
Innovative pricing, but the designs (in my humble opinion) lack a little spark. Still $400 for a t-shirt, can't knock that hustle.
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